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Google ads get visual

On its AdWords blog, Google’s detailed a new feature for advertisements that show up in your search results. Obviously the feature is aimed at advertisers, but it could be of some use to browsers who rely on visual information.

Certain adverts will now have associated images displayed with them. In Google’s example, a hotel could have images of its rooms or the view, both aimed at enticing users to click on the ad. Google’s text-only adverts are known for being non-intrusive, so some might lament the addition of images to clutter up their search results screen. Thankfully, the company will be vetting images that advertisers submit – so there’s less risk of your browser turning into a platform for flashing banner adverts that have clashing colours and obnoxious images.

Source
AdWords Blog

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