Selfie sticks and gas stoves – predicting SA online shopping trends for 2015

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If the latest search trends on local online shopping site bidorbuy are anything to go by, South Africa may be mimicking its international ecommerce counterparts… and also making selfie sticks a “thing” on our shores.

According to bidorbuy, selfie sticks, drones and wearable tech are among the top popular searches which the site uses as a good indication of what consumers will be buying in 2015.

“Over a million people visit bidorbuy every month, conducting hundreds of thousands of searches. These numbers are extensive enough to serve as a basis for estimating shopping trends,” said bidorbuy marketing manager Joni Calitz.

Gas stoves, solar, inverters, LED are other terms featured on the “most popular” list, this is perhaps largely due to consumers looking at preparing themselves for possible loadshedding after last year’s blackouts left many in the dark.

“Due to the continued threat of blackouts, it is safe to predict that the demand for gas stoves and fridges, which surged at the end of 2014, will not abate any time soon,” said Calitz.