ASUS named as sponsor of SA eSports team White Rabbit Gaming

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South African multi-gaming organisation (MGO) White Rabbit Gaming, has announced that ASUS will be its first major sponsor.

White Rabbit Gaming has teams that compete in a variety of esports including; Counter Strike: Global Offensive (CS:GO), Dota 2, Heroes of the Storm and Hearthstone.

Esports are gaining in popularity; ESPN recently launched an entire section devoted to competitive gaming.

While we’re yet to see Supersport follow ESPN’s lead, there are a number of locally organised competitions where teams can compete and catch the eye of sponsors, like ASUS.

“White Rabbit Gaming managed to tick all the boxes as a Gaming Organisation and share in our vision to grow esports and add value to the Republic Of Gamers community as a whole,” said ASUS Marketing Specialist, Reuben Naude. “We are very excited about collaborating with White Rabbit Gaming.”

Of course, Naude isn’t the only person that’s excited by the partnership

“It’s a major step in the right direction of where we want to be as a growing MGO,” Managing Director (MD) and owner of White Rabbit Gaming, Alwyn ‘SwiTch’ Venter said.

The MD went on to say that the sponsorship shows that big brands are committed to growing E-Sports.

“We have some great plans scheduled not only for 2016, but also beyond and would like to extend the right hand of fellowship to the guys at ASUS,” said Venter.

For anybody in doubt about how big esports really is, Dota 2 tournament, The International 5 awarded $6.6 million (R110 million) to the team that placed first last year.

We’re not sure about you, but getting paid to play games sounds like a pretty sweet gig.

[Image – White Rabbit Gaming]

Brendyn Lotz

Brendyn Lotz

Brendyn Lotz writes news, reviews, and opinion pieces for Hypertext. His interests include SMEs, innovation on the African continent, cybersecurity, blockchain, games, geek culture and YouTube.