Queues are the bane of our existence here at Hypertext so when we learn of something that removes that pain from our lives we tend to get overly excited.
That happened today when news reached us of the partnership between Nedbank and Mastercard that created something called Qkr! pronounced like quicker though we suspect with greater exuberance given the exclamation point.
So what is Qkr!? Simply put, it’s a mobile ordering and payment platform that allows businesses to give customers the option to order and pay for items ahead of time.
The system uses Mastercard’s Masterpass service to speed up the check-out process as all card data is contained within that service. That means that whether you’re ordering from the mom and pop pizza place down the street or an established ecommerce site, you won’t have to re-enter your payment details.
Mastercard says that merchants can incorporate Qkr! into existing point of sale systems and can help manage product inventories, pricing and more through a web-based self-service portal.
“Today, we’re looking for convenience in all parts of our lives. Though grab-and-go retail is becoming increasingly popular with those on the move, consumers maintain high customer service expectations. Qkr! with Masterpass provides them with a frictionless retail experience – bringing together self-service, fast, seamless payments and card safety and security in new ways,” says division president for Mastercard Southern Africa Mark Elliott.
“Qkr! with Masterpass is an excellent way for businesses to ensure they stay top of mind with their clientele thanks to innovative push technology that makes marketing, promotions and customer engagement easy and effective,” he added.
What we like about this solution is that it gives smaller businesses the chance to offer online ordering and payments without having to invest huge sums in software development.
For more information on Qkr! and how your business can integrate the solution head to the Mastercard website.