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Tourism across South Africa to embrace greater digitalisation

Last week the 5th Annual Women in Tourism Conference took place in Rustenburg, where plans were discussed, to expose enrolled tourism trainees to various Information Technology (IT) courses, to enable them to enhance their businesses and to replicate this around other provinces.

The National Women in Tourism Conference was established in 2013, and provides a platform for women across the country in the tourism sector to encourage discussions about accelerating economic empowerment and progression, explain organisers

“North West is a very good example of how IT programme can work remarkably for your business, they have invented a website which is also accessible through an app, for the women’s chapter,” said Deputy Minister Elizabeth Thabethe to SA News.

The initiative was first started by the Department of Tourism and North West University (NWU), which formed the North West Women in Tourism, were trainees were able to use different platforms such as YouTube and Facebook to contribute to good development of tourism operations owned by women around the province, and will now be rolled out in other provinces.

It also aims to expand the role of women in tourism as well as exploring business opportunities to advance women entrepreneurs and job creation.

“As a department we pride ourselves by being trendsetters and being acknowledged by the National Department, also inspiring other provinces is a great achievement. When we approached the University we were excited and anticipated that this project would exceed expectations,” added Chief Director for Tourism Growth, Development and Transformation, Sara Manone.

[Source – SA News]
[Image – CC 0 Pixabay]

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