Former Ogilvy South Africa CEO heads to Google South Africa

Google South Africa has a new director at the helm following an announcement this morning.

The new director of the local arm of the internet giant will be Alistair Mokoena who most recently served as the chief executive officer at Ogilvy South Africa.

The new director will take up the post in April and will oversee commercial business for Google South Africa.

“I am looking forward to joining Google South Africa, which is well-positioned to help South African organisations navigate a rapidly changing landscape as the online and offline worlds converge,” Mokoena said in a statement.

“The digital economy presents many challenges and opportunities – particularly in developing markets like South Africa’s. Technology is mainstream and the online, digital world is no longer a challenger to the offline world,” the soon-to-be director added.

Mokoena’s CV is incredibly impressive having worked at big firms such as Absa, SAB, Tiger Brands, Unilever and Mondelez.

The director’s qualifications include an LLB from Rhodes University and an MBA from MANCOSA. The forthcoming director is also set to complete a PhD from the North West University School of Business later this year.

“Google is working hard to bring more Africans online, to unlock economic opportunities through working with local communities, and to make our products more helpful to Africans in the African continent. Mokoena’s knowledge and expertise will be key to helping us deliver on these goals in the local market,” said director for Google Africa, Nitin Gajria.

[Image – CC 0 Open Grid Scheduler / Grid Engine]


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