Privacy Policy

HTXT  (Pty) Limited of 130 Atholl Road, Elton Hill, Johannesburg, Gauteng (“We”/”Us”/Our”) respect your personal privacy.  We take Our obligations for the processing of personal information very seriously and We are committed to protecting your privacy.  This privacy policy (together with Our terms of use which can be obtained from our website, governs the manner in which We treat your personal information and/or personal data which We collect from you or you provide to Us.

We respect your privacy, your personal information and your personal data and, for this reason, We take all reasonable measures in accordance with this privacy policy to protect your personal information and personal data and to keep it confidential.


The “responsible party”, as referred to in the Protection of Personal Information Act No. 4 of 2013 (“POPI”) is HTXT (Pty) Limited of 130 Atholl Road, Elton Hill, Johannesburg, Gauteng. You may direct your queries in regard to the protection of personal information to

Information we may collect from you

 We may collect and process the following data about you:

  • Information that you provide by filling in forms on Our website – This includes information provided at the time of registering to use Our site, subscribing to Our Newsletters, responding to content on social media, posting material or requesting further services. We may also ask you for information when you enter a competition or promotion on our website, or when you report a problem with Our site.
  • If you contact Us, We may keep a record of that correspondence.
  • We may also ask you to complete surveys that We use for research purposes, although you do not have to respond to them.
  • Details of any transactions you carry out through Our site today or into the future. 
  • Details of your visits to Our site including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for Our own purposes or otherwise and the resources that you access.

Withdrawal of consent (e.g. newsletter)

You can withdraw your consent to the use of your personal data by HTXT (Pty) Ltd, for example for sending you our newsletter, at any time. If you wish to withdraw your consent to receive a newsletter, please click on the link “Unsubscriber” in one of the received newsletter e-mails at the very bottom. In all other cases, please contact us at

IP addresses and cookies

We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to Our advertisers and business partners. This is statistical data about Our users’ browsing actions and patterns, and does not identify any individual.

For the same reason, We may obtain information about your general internet usage by using a “cookie file” which is stored on the hard drive of your computer. “Cookies” refers to information that is sent from Our website to your hard drive where it is saved and contains information to personalise your experience on Our website. In this way, the next time you use Our website, We will know who you are and that you have visited Our website before. They help Us to improve Our site and to deliver a better and more personalised service. They also enable Us:

  • To estimate Our audience size and usage pattern.
  • To store information about your preferences, and so allow Us to customise Our site according to your individual interests.
  • To speed up your searches.
  • To feedback general information about advertising campaigns to companies which place advertising or promoted content with us

You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting you may be unable to access certain parts of Our site. Unless you have adjusted your browser setting so that it will refuse cookies, Our system will issue cookies when you log on to Our site.

Please note that Our advertisers and business partners may also use cookies, over which We have no control.

Personal information held by or disclosed by you to a third party

Due to the fact that We are not responsible for any representations or information or warranties or content on any website other than Our website (including without limitation websites linked to this website), We do not exercise control over third party’s privacy policies and you should refer to the privacy policy of any such third party to establish how such third party protects your privacy.

Where we store your personal data

The data which We collect from you may be transferred to, and stored at, a destination outside the Republic of South Africa (“RSA”). It may also be processed by staff operating outside the RSA who work for Us or any business partners we may engage with from time to time. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

The data We collect from you and any data that might be transferred to a third party outside of the Republic of South Africa shall only be to such third party who is subject to a law, binding corporate rules (as defined in POPI) or binding agreement (as defined in POPI) which provides an adequate level of protection that:

  • Is in accordance with this policy;
  • includes provisions that are substantially similar to what is contained in this privacy policy to the further transfer of your data.

All information you provide to Us is stored securely on Our secure servers.  Unfortunately, the transmission of information via the internet is not completely secure. Although We will do Our best to protect your personal data, We cannot guarantee the security of your data transmitted to Our site; any transmission is at your own risk. Once We have received your information, We will use strict procedures and security features to try to prevent unauthorised access.

Uses made of the information

We use information held about you in the following ways:

  • To ensure that content from Our site is presented in the most effective manner for you and for your computer.
  • To provide you with information, products or services that you may be interested in, or which We feel may interest you, where you have consented to be contacted for such purposes.
  • To carry out Our obligations arising from any contracts entered into between you and Us.
  • To allow you to participate in interactive features of Our service, when you choose to do so.
  • To notify you about changes to Our service.


We do not disclose information about identifiable individuals to Our advertisers, unless you have specifically indicated by written agreement that you are happy for us to do so, but We may provide them with aggregate information about Our readers (for example, We may inform them that 500 men aged under 30 have clicked on their advertisement on any given day). We may also use such aggregate information to help advertisers reach the kind of audience they want to target (for example, women in Germiston, Gauteng). We may make use of the personal data We have collected from you to enable Us to comply with Our advertisers’ wishes by displaying their advertisement to that target audience.

Disclosure of your information

We may disclose your personal information as defined in Section 1 to 3 of the South African Companies Act No. 71 of 2008.

We may disclose your personal information to third parties:

  • In the event that We sell or buy any business or assets, in which case We may disclose your personal data to the prospective seller or buyer of such business or assets if required to do so.
  • If HTXT (Pty) Ltd or substantially all of its assets are acquired by a third party, in which case personal data held by it about our readers, advertisers and suppliers will be one of the transferred assets.
  • If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply Our terms of use or terms and conditions of agreement; or to protect the rights, property, or safety of HTXT (Pty) Limited, Our readers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

Your rights

You have the right to ask Us not to process your personal data for marketing purposes. We will  inform you (before collecting your data) if We intend to use your data for such purposes or if We intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms We use to collect your data. You can also exercise the right at any time by contacting Us at

Our site may, from time to time, contain links to and from the websites of Our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that We do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

Access to information

You can correct factual errors, review and/or update information held about you at any time by contacting us at the following email address: 

Any access request may be subject to certain specifications etc.

Changes to our privacy policy

Any changes We may make to Our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail.


Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to HTXT (Pty) Limited of 130 Atholl Road, Elton Hill, Johannesburg, Gauteng or emailed for the attention of the

Applicable law

This privacy policy will be governed by the laws of the Republic of South Africa. You consent to the jurisdiction of the South African Courts for any dispute which may arise out of this privacy policy.

Our Website uses cook

Our site uses cookies.  Some of the cookies we use are essential for parts of the site to function correctly.  You may delete and block all cookies from the site, but parts of the site will not function correctly.  To find out more about cookies on our website, see our privacy policy.