Meta is working to bring NFTs to Instagram

What with all the talk of the metaverse, it was only a matter of time before Mark Zuckerberg and his team introduced NFTs to one of their platforms.

That day is approaching and although it’s not here yet, it could be in the coming months.

Speaking at SXSW, Zuckerberg confirmed that NFTs would arrive on Instagram in the near term.

“We’re working on bringing NFTs to Instagram in the near term,” Meta’s chief executive officer was quoted as saying by Engadget.

“I’m not ready to kind of announce exactly what that’s going to be today. But over the next several months, the ability to bring some of your NFTs in, hopefully over time be able to mint things within that environment,” Zuckerberg added.

Twitter recently began accommodating NFT profile pictures depicted with a hexagonal frame. This feature is locked behind Twitter’s Twitter Blue subscription service and we do have to wonder whether Instagram will take a similar approach.

Of course, Instagram doesn’t have a subscription service as yet but of course this could change in future.

Zuckerberg went on to speak of minting a metaverse avatar’s clothing as an NFT and then being able to “take it between your different places”. The CEO states that a lot of technicalities need to be worked out before this is possible and that’s the sticking point here.

Meta isn’t the only company exploring the validity of a metaverse and as such the idea that one can take an NFT from one space to another seems like a reach to us. As things exist at the moment, the idea that one could take an NFT from a Ubisoft game into an Activision Blizzard game for instance is an impossibility.

We don’t doubt that Zuckerberg likely has more expertise in this matter but it sure would be nice if he shared more than aspirations.

While we wait for the mystical metaverse to be built though, it seems every tech firm is looking to jump on the NFT bandwagon, no matter how late to the party they may be.


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