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Follow up to social media’s favourite camera, the Fujifilm X100VI lands in SA next month

  • Fujifilm this week announced the launch of its latest mirrorless camera – the X100VI.
  • This is the successor to a camera which has proved quite popular amongst photographers and influencers on social media.
  • The new device is expected to be available to purchase in March, although a precise date has not been mentioned.

In recent months your favourite photography influencer has likely be talking about Fujifilm’s jack of all trades mirrorless camera – the X100V – with TikTok in particular being a platform where content about the device has proved wildly popular. Now the Japanese camera maker has revealed its successor in the form of the Fujifilm X100VI.

This new mirrorless digital camera features a number of improvements across the board and is expected to launch locally sometime next month, although Fujifilm South Africa is yet to offer an official date for March.

“As the sixth model in Fujifilm’s X100 Series, the X100VI pairs a lightweight rangefinder-type body with a 23mmF2.0 fixed lens. Photographers love the X100 Series simply because the cameras offer a highly tactile feel in a pick-up-and-go body, capable of delivering exceptional image quality when it comes to street, documentary and travel photography,” explains Fujifilm SA in a release shared with Hypertext.

In terms of image sensing, a new 40.2-megapixel X-Trans CMOS 5 HR sensor is found at the core of this new digital camera. Added to this is a high-speed X-Processor 5 image processing engine, which is the same combination of elements as found in Fujifilm’s flagship X-T5 camera, yielding vastly improved autofocus, according to the manufacturer.

The company also highlights the AI-assisted functionality onboard, with it capable of detecting and keeping focus locked on continuously moving subjects, such as animals, birds, cars, motorcycles, aeroplanes, insects, and drones.

“Another big addition to the X100VI is the 5-axis, in-body image stabilization function with up to 6.0 stops, the first X100 model with this feature. Many speculated that IBIS could not be integrated in the X100 Series without drastically compromising body size, but Fujifilm managed to do so. In fact, the new X100VI adds only 43g to the weight (approx. 521g) compared to the previous X100V, and a mere 2mm to the depth of the body,” the camera maker highlighted.

On the video side of things, the X100VI is capable of recording content at up to 6.2K/30P, which is up from 4K that the previous model touted. There is a new film simulation too called Reala Ace, which brings the amount of film simulations to choose from to 20 on the mirrorless digital camera.

As for pricing, the estimated price tag on the X100VI is R34 000, with it landed locally in both the silver and black options seen in the header image above.

Fujifilm SA says there will also be several accessories available, including a genuine leather case, two types of conversion lenses (wide and tele), and a lens hood, with pricing still in the offing for those. 

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