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MediaTek unveils AI-ready flagship chipset, Qualcomm trembles

  • MediaTek has announced its latest smartphone processor, the MediaTek Dimensity 9300+.
  • Officially, the Taiwanese company says it is a premium, generative AI-powering, 5G-ready chip that offers high performance with low power consumption
  • Claims from Chinese media see the chipset beating the latest Samsung Galaxy smartphones in terms of performance scores.

When it comes to smartphone processors, usually Qualcomm’s Snapdragon is the name associated with top-of-the-range performance, now MediaTek’s upcoming chipset just may give the latest Snapdragon chip a run for its money.

On Tuesday, the Taiwanese semiconductor maker revealed that it would pull the covers on its latest chipset, the MediaTek 9300+ on 7th May 2024.

The announcement image from MediaTek.

We used Google Translate to turn the Chinese text into English for the announcement image, and here’s what we found out.

Firstly, the chipset is officially called the MediaTek Dimensity 9300+ and the company says it is a “flagship” 5G mobile chip, specifically made for “Generative AI” with a stronger AI core. MediaTek adds that the 9300+ has “high intelligence,” “high performance,” “high energy efficiency,” and “low power consumption.”

Finally, the announcement reads that the chip will be launched at the MediaTek Dimensity Developer Conference (MDDC) 2024.

We also know the first device that will feature the upcoming chip thanks to local Chinese publication ITHome. This will be the Vivo X100s smartphone, a new flagship from the brand. There is no specific release date set for the device, nor the chipset from MediaTek, but ITHome claims they got their hands on a review unit.

They tested the device on Geekbench 6 and found a multicore score of 7 526. If ITHome’s claims are true, this means that the Vivo flagship running the latest Dimensity chip (9300+) beats the performance score that we got from the Qualcomm Snapdragon 8 Gen 3-running Samsung Galaxy S24 Ultra – which is a big deal given the ongoing semi-conductor beef between China and the US.

With Vivo telling Hypertext in June last year that it is planning to bring more of its premium and flagship-range devices to South Africa shortly, local users may soon be able to feel the power of the MediaTek Dimensity 9300+.

And seeing as it is a generative AI-ready chip, this also has implications for Vivo’s upcoming devices. We have already seen the likes of Samsung and HONOR looking to bring more generative AI features to smartphones, it wouldn’t be strange for Vivo or any other smartphone maker to follow suit.

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