In recent years Sony has released some of its biggest PlayStation exclusive titles to PC with solid returns. While this opens up another avenue for Sony to bring in money, said releases have proved a little limited to date.
That could change, however, according to slides from a presentation at the company’s annual investor day, which points to a significant shift in strategy when it comes to game releases.
To that end, as many as half of the company’s releases could be on PC and mobile by 2025, marking a dramatic change in the console-centric nature of releases to date.
Speaking to Video Games Chronicle on the matter, Sony Interactive Entertainment (SIE) president Jim Ryan, said this shift in strategy is very much aimed at widening the reach and accessibility of PlayStation content moving forward.
“By expanding to PC and mobile, and it must be said… also to live services, we have the opportunity to move from a situation of being present in a very narrow segment of the overall gaming software market, to being present pretty much everywhere,” he noted.
“I think if we do this right, if we execute with intelligence and we execute with excellence, the opportunities for significant growth in the number of people who play our games, the number of people who enjoy our games, and the number of people who spend money on our games, is exponentially a large one,” he added.
Whether this will have the desired effect remains to be seen, but data shared during the presentation shows that the releases of Days Gone, Horizon Zero Dawn and God of War on PC tripled forecasted net sales for 2022 to $300 million compared to the $80 million brought in during the previous year.
Added to this is the fact that new hardware, namely the PS5 continues to be difficult for consumers to get their hands on, and complementing console sales with that of PC and mobile is likely a necessary measure.
Either way it will be interesting to see what this shift will yield, especially as pertains mobile gaming, as Microsoft has the PC market down pat for now.
