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If you’re using a TV for your digital signage, you’re doing it wrong

In the last few years we’ve seen a major shift in the signage world as many entrepreneurs and companies move away from traditional, printed offerings towards the digital side of things.

Unfortunately all those people are repeating the same mistake of using the wrong kind of device for their digital signage needs, usually going for a cheap TV screen or something similar like a PC monitor.

Not only are these devices not made for this application, but they can be actively working against the benefits offered by digital signage.

Enter Hisense with its Standard Signage range, a family of displays made for the world of advertising and informing customers.

Standard Signage displays are engineered from the beginning to suit this role and that starts with size. Hisense offers displays as small as 32 inches all the way up to 65 inches. The company realises that all kinds of businesses need digital signage, from the small mom and pop restaurant down the road operating in limited square footage, all the way up to shopping centres and stadiums that need the biggest display possible.

These options suit your work space as well as your budget, so you don’t need to be on the lookout for cheap TVs and broken monitors from offices to make your digital signs.

But not let’s focus on what makes Standard Displays so much better than the average PC.

Hisense Standard Displays can be bought with either 400 or 500 nits of typical brightness. This means sharp, clear imagery even in environments where the lighting works against it. Big stadium lights, constant shopping centre overheads and even lights from other displays in your working area can all work against other, dimmer displays, washing out their colour.

This high brightness combined with great contrast (up to 4000:1) and viewing angles ( 178° / 178°) means that your display looks great no matter the environment around it.

Complimenting these features is support for 4K resolution with up to 3840 X 2160 resolution displays available. While 4K is touted as the best for admiring movies and other video content, this new gold standard shouldn’t be overlooked for the crisp edge it brings to unexpected applications such as menus, static adverts, directories, public notifications and whatever else you or your business needs.

High brightness and other great display tech isn’t always a net positive as it usually leads to high power consumption, problems with longevity, but not here.

These displays are made to work either 16 or a whopping 24 hours continuously. Again this offers you great flexibility for signage that can either be used during work hours, after hours, or both. Regular TVs and other displays find themselves breaking before they’re supposed to when used for such long times, but not Hisense Standard Signage.

Hisense is so confident in that promise that, while TVs usually only come with a single year of warranty, Standard Signage displays come with three years instead.

All of this is just the start of the great hardware and software packed into these displays. Discover more by clicking here to see the details about your new Hisense Standard Signage displays, as well as other Hisense devices.

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